The first thing a client often sees when dealing with a business is their email address. [email protected] is the format, but one simple mistake made by countless entrepreneurs daily can ruin a potential customer: using a public email domain!
It’s a simple idea: when someone sees your email address they typically look at the domain (the “@whatever.com” part) to see if there’s a website they can visit for more information. Thus, when a business card proudly shows something like [email protected] instead of [email protected] the assumption is made that no web presence is there and as such the entire company seems like it’s being run out of a two-bedroom apartment. Services like Gmail, Hotmail et al. are perfectly fine for personal use, but relying on them as a business contact is akin to using a beat-up rental car as an official company car: sure it might get you from point A to B and serve all the most basic functions, but it looks completely amateur in every other way!
Owning a website and a domain means one can quite easily set up a mail account that uses your site as the domain, allowing infinite “@yourbusiness.com” addresses to be set up, even letting you use a public service such as Gmail while not showing any “@Gmail” kind of things at all. The first step to setting up a personalized and professional address is owning a domain (using something like GoDaddy.com), so once you’ve got one of your own, you can begin assembling the mail server for your domain according to your needs.
If you would like help setting up your business on a fully developed domain, give us a call. 940-484-8999